UX & Product Strategy · Hamburg

My first question
is always: And then what?

Hi, I'm Oliver. I don't just build digital products.
I create the structures in which teams can sustainably unfold their full potential.

For more than 20 years I've worked where business, technology and user needs collide. The result is projects that don't just launch — they land.

View cases

24.7M

Registrations through a system that was built in 8 weeks

+80 %

Budget growth in a key account — through strategic advice rather than pure execution

1.1M

App downloads on an architecture that has scaled 7+ years without a relaunch.

About me

For over 20 years I've worked at the intersection where business, technology and user needs collide. I'm not a UI designer — I design end-to-end processes. My job is to think these flows through strategically and create the structures in which great products can emerge. That often starts with asking the right question before anyone else starts building.

I've been responsible for systems serving federal ministries, repositioned accounts strategically and built teams from the ground up. For more than a decade I've been passing on this knowledge: at HAW Hamburg, and with Boehringer Ingelheim, AOK and Accenture.